SMstudy® Certified Corporate Sales Specialist
Managing the complete sales process (pre-sales to customer acquisition).
Understanding sales value propositions and planning sales governance.
Creating sales channel networks, marketing assets, and compensation structures.
Prospecting, lead generation, and conversion techniques.
Account management for customer satisfaction and retention.
Sales and Marketing Professionals interested in specializing in Corporate Sales.
Minimum of 3 years of work experience.
Preferable: Complete SMstudy® Certified Corporate Sales Professional certification and study the SMstudy Guide — Corporate Sales book.
Mandatory: 20 educational hours from an approved Authorized Training Partner (A.T.P.).
Type: Online proctored, Multiple Choice.
Questions: 140 questions.
Scoring: 1 mark per right answer; no negative marking.
Duration: 180 minutes.
Ability to set and manage sales targets.
Proficiency in lead qualification and overcoming objections.
Expertise in account alignment and resource allocation.
Achievement of the "SMstudy Certified Corporate Sales Specialist" credential.
Blended Learning: High-quality online videos, classroom materials, and mobile apps.
Practical Application: Engaging case studies, exercises, and simulations.
Support: Study guides, podcasts, chapter tests, and full-length simulated exams.
Introduction: History, Corporate Strategy, and Marketing Strategy Overview.
Strategy: Sales Value Propositions and Corporate Sales Channels.
Preparation: Sales Governance, Targets, and Marketing Assets.
Training: Product, Sales, and Negotiation Training.
Sales Process: Prospecting (Lead Generation) and Conversion (Needs Assessment & Closing).
Account Management: Classification of Accounts and Client Management.
SMstudy (vmedu.com)
A global education provider with over 400,000 professionals certified worldwide.
Based in Avondale, AZ, they provide standardized certifications based on the SMstudy Guide